Bally's (BALY)
Runs casino resorts, online betting, iGaming, and lottery-technology platforms.
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Operates casino resorts, online betting and iGaming brands, and lottery-technology platforms through Casinos & Resorts, Bally's Intralot, and North America Interactive. The footprint is concentrated in the United States, with additional exposure through the United Kingdom, European interactive gaming, and global lottery markets.
Casinos & Resorts anchors the business through regional casino properties, a Colorado horse racetrack, a New York golf course, and temporary Chicago casino operations tied to a permanent resort project.
Bally's Intralot B2B and Bally's Intralot B2C add lottery technology, gaming services, European interactive gaming, and consumer lottery operations. North America Interactive runs Bally Bet Sportsbook & Casino and related online betting and iGaming products in licensed jurisdictions.
The footprint is concentrated in the United States, with international exposure through the United Kingdom, European interactive brands, and Intralot-linked lottery markets. Execution depends on gaming licenses, development projects in Chicago, Las Vegas, and New York, integration of recent Queen and Intralot transactions, and discretionary leisure spending.
Company facts
Target rangeAs of Sep 21, 2026
Latest analyst notes
| Date | Firm | Action | Prior | Current |
|---|---|---|---|---|
| Aug 21, 2026 | Macquarie | Reiterate | Rating: —Target: — | Target: $11 |
| Aug 19, 2026 | Truist Financial | Target | Target: $18 | Target: $10 |
| Aug 19, 2026 | Barclays | Reiterate | Rating: —Target: $8 | Target: $7 |
| May 26, 2026 | Stifel Nicolaus | Target | Target: $20 | Target: $13 |
| May 20, 2026 | Barclays | Target | Target: $11 | Target: $8 |
EPSReportedEstimate
RevenueReportedEstimate
Balance sheet, Jun 30, 2026Cash & short-term investments $390.2M · Total debt $2.31B · Total assets $10.81B · Shareholders' equity $644.8M
- Revenue
- $792.2M
- Operating income
- −$34.0M
- Net income
- −$146.1M
No dividends on record.
| Institutions | 75.56% | 38.13M shares | |
|---|---|---|---|
| 68 holders · as of Jun 30, 2026 | |||
| Insiders | 12.51% | 6.31M shares | |
| 13 holders · as of May 20, 2026 | |||
| Strategic holders | 6.44% | 3.25M shares | |
| 1 holder · as of Feb 14, 2023 | |||
| Other | 5.49% | 2.77M shares | |
| remainder | |||
50.47M company shares as of Sep 22, 2026 · institutions as of Jun 30, 2026 · holders as of their latest filing
Top shareholders13F · 13D/G · Form 4
| Holder | Stake | Shares | Date |
|---|---|---|---|
Standard General L.P.Institution | 64.36% | 32.48M | as of Jun 30, 2026 |
Noel HaydenInsider10 percent owner | 9.81% | 4.95M | filed Feb 11, 2025 |
HG Vora Capital Management, LLCStrategic | 6.44% | 3.25M | filed Feb 14, 2023 |
Whitefort Capital Management, LPInstitution | 4.77% | 2.41M | as of Jun 30, 2026 |
BlackRock, Inc.Institution | 1.31% | 661,126 | as of Jun 30, 2026 |
Insider tradesForm 4
No open-market trades in the last 12 months.
- PENN® Entertainment
Regional casino and online-gaming peer with theScore Bet
- Caesars Entertainment
Scaled casino-resort and digital-gaming rival
- MGM Resorts International
Destination resort and BetMGM-linked digital rival
- Boyd Gaming
Regional casino and Boyd Interactive overlap
- DraftKings
Pure-play sportsbook and iGaming scale competitor
- Flutter Entertainment
FanDuel-led online sportsbook and iGaming leader
- Brightstar Lottery
Lottery technology and operations peer to Bally's Intralot
Compare
| Company | Price | Change | |||||
|---|---|---|---|---|---|---|---|
| Bally's | $11.36 | +7.58% | $516.9M | — | — | 0.2 | +20.5% |
| PENN® Entertainment | $16.84 | +4.40% | $2.16B | — | 11.6 | 0.3 | +5.2% |
| Caesars Entertainment | $29.69 | +0.12% | $6.04B | — | — | 0.5 | +3.0% |
| MGM Resorts International | $39.00 | +0.70% | $9.74B | 23.5 | 23.7 | 0.5 | +1.1% |
| Boyd Gaming | $73.63 | +1.45% | $5.27B | 3.2 | 9.9 | 1.3 | +0.0% |
| DraftKings | $23.24 | +5.80% | $10.90B | — | 29.6 | 1.8 | −4.6% |
| Flutter Entertainment | $91.09 | +4.87% | $15.07B | — | 14.6 | 0.9 | +3.3% |
| Brightstar Lottery | $10.59 | +3.02% | $1.89B | 10.4 | 17.2 | 0.8 | −7.5% |
| Median | 10.4 | 15.9 | 0.8 | +1.1% |