CarGurus (CARG)
Rates vehicle deals while connecting shoppers and dealers through online marketplaces.
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Connects vehicle shoppers and dealers through listing marketplaces, proprietary Deal Ratings, and digital retail tools in the U.S., Canada, and U.K. Revenue comes mainly from dealer subscriptions, with advertising and financing partnerships; a single segment remains after the CarOffer transaction business was wound down.
Connects car shoppers with dealers through online marketplaces in the United States, Canada, and the United Kingdom. The core marketplace combines new and used vehicle listings with Instant Market Value, Deal Ratings, reviews, financing links, and digital purchase steps; Autolist extends the U.S. offering, while PistonHeads adds enthusiast listings, auctions, and editorial content in the U.K.
Earns primarily from dealer subscriptions, supplemented by automaker and brand advertising and financing partnerships. Dealer products span inventory sourcing and pricing through Sell My Car and PriceVantage, marketing through RPM, online retailing through Digital Deal, and analytics built from marketplace activity.
Operates as a single reportable segment after completing the CarOffer transaction-business wind-down. Results depend on retaining paying dealers, sustaining search-engine traffic, and attracting advertiser spending amid shifts in vehicle demand and consumer credit conditions.
Company facts
Target rangeAs of Sep 21, 2026
Latest analyst notes
| Date | Firm | Action | Prior | Current |
|---|---|---|---|---|
| Aug 12, 2026 | Oppenheimer | Reiterate | Rating: —Target: $32 | Target: $44 |
| Aug 10, 2026 | Barclays | Reiterate | Rating: —Target: $40 | Target: $41 |
| Aug 7, 2026 | RBC Capital | Reiterate | Rating: —Target: $34 | Target: $42 |
| Aug 7, 2026 | BTIG | Reiterate | Rating: —Target: $37 | Target: $41 |
| Aug 7, 2026 | Needham | Reiterate | Rating: —Target: $43 | Target: $44 |
EPSReportedEstimate
RevenueReportedEstimate
Balance sheet, Jun 30, 2026Cash & short-term investments $122.1M · Total debt $185.1M · Total assets $555.1M · Shareholders' equity $264.4M
- Revenue
- $251.0M
- Operating income
- $63.0M
- Net income
- $49.2M
No dividends on record.
| Institutions | 90.69% | 80.78M shares | |
|---|---|---|---|
| 377 holders · as of Jun 30, 2026 | |||
| Insiders | 17.38% | 15.49M shares | |
| 15 holders · as of Sep 17, 2026 | |||
| Strategic holders | 1.59% | 1.42M shares | |
| 1 holder · as of Jan 23, 2019 | |||
| Adds to | 109.66% | ||
89.07M company shares as of Sep 22, 2026 · institutions as of Jun 30, 2026 · holders as of their latest filing
These groups come from separate filings that can overlap, so they add to 109.66%; nothing is left for Other.
This company has 2 share classes; every stake here is a share of the whole company.
Top shareholders13F · 13D/G · Form 4
| Holder | Stake | Shares | Date |
|---|---|---|---|
Langley Steinert1,2Insiderdirector, 10 percent owner, officer: Executive Chair | 14.41% | 12.82M COMPANY | filed Jul 2, 2026 |
BlackRock, Inc.Institution | 13.25% | 11.80M A | as of Jun 30, 2026 |
Vanguard Portfolio Management LLCInstitution | 5.29% | 4.72M A | as of Jun 30, 2026 |
Vanguard Capital Management LLCInstitution | 3.71% | 3.30M A | as of Jun 30, 2026 |
Wellington Management Group LLPInstitution | 3.65% | 3.26M A | as of Jun 30, 2026 |
- Langley Steinert's transaction reports restate only vehicles that traded; the 2025 ownership statement (12.82M) plus the 23.9K net shares acquired since is used instead.
- Langley Steinert reports a block also reported by BlackRock, Inc.; it is counted once, under BlackRock, Inc.
Insider tradesForm 4
| Date | Insider | Role | Shares | Avg price |
|---|---|---|---|---|
| Sep 15, 2026 | Samuel Zales | officer: COO and President | −10,000 | $34.62 |
| Aug 28, 2026 | Samuel Zales | officer: COO and President | −10,000 | $36.50 |
| Aug 14, 2026 | Ismail Elshareef | officer: Chief Product Officer | −8,957 | $38.00 |
| Aug 12, 2026 | Greg M. Schwartz | director | −10,000 | $36.07 |
| Aug 13, 2026 | Dafna Sarnoff | officer: Chief Marketing Officer | −17,151 | $37.00 |
