Harley-Davidson (HOG)
Builds motorcycles, rider products and financing around a dealer and community network.
$25.85
vs last close−0.18 (−0.71%)
Something off on this page? Send us feedback.
13F · 13D/G · Form 4
| Institutions | 105.91% | 110.22M shares | |
|---|---|---|---|
| 473 holders · as of Jun 30, 2026 | |||
| Insiders | 1.00% | 1.04M shares | |
| 22 holders · as of Sep 2, 2026 | |||
| Adds to | 106.91% | ||
104.07M company shares as of Sep 23, 2026 · institutions as of Jun 30, 2026 · holders as of their latest filing
These groups come from separate filings that can overlap, so they add to 106.91%; nothing is left for Other.
13F, as of Jun 30, 2026
473 holders · 110.22M shares · 97 new positions · 224 increased · 124 reduced · 56 closed
| Holder | Shares | % outstanding | Chg q/q | Filed |
|---|---|---|---|---|
| BlackRock, Inc. | 10.20M | 9.80% | −409.8K | Aug 7, 2026 |
| Donald Smith & Co., Inc. | 9.28M | 8.92% | −737.8K | Aug 11, 2026 |
| Dimensional Fund Advisors LP | 5.97M | 5.73% | +123.4K | Aug 11, 2026 |
| Vanguard Portfolio Management LLC | 5.63M | 5.40% | +341.5K | Aug 13, 2026 |
| American Century Companies Inc | 5.35M | 5.14% | +594.8K | Aug 12, 2026 |
| LSV Asset Management | 5.08M | 4.88% | −93.0K | Aug 6, 2026 |
| Vanguard Capital Management LLC | 4.75M | 4.56% | −313.9K | Aug 13, 2026 |
| Fifthdelta Ltd | 4.37M | 4.20% | +2.24M | Aug 13, 2026 |
13D/G · 5% or more, as filed
| Holder | % of class | Shares | Form | Filed |
|---|---|---|---|---|
| BlackRock, Inc. | 9.40% | 10.55M | 13G | Apr 24, 2026 |
| Donald Smith & Co., Inc. | 8.80% | 9.28M | 13G | Aug 11, 2026 |
| Dimensional Fund Advisors LP | 5.40% | 6.84M | 13G | Jan 23, 2025 |
| Vanguard Portfolio Management | 5.38% | 5.67M | 13G | Jul 31, 2026 |
| Vanguard Capital Management | 5.32% | 5.96M | 13G | Apr 30, 2026 |
| American Century Investment Management, Inc.incl. American Century Companies, Inc., Stowers Institute for Medical Research | 5.10% | 5.35M | 13G | Aug 14, 2026 |
Form 4
Latest trades
| Date | Insider | Type | Shares | Avg price | Owned after |
|---|---|---|---|---|---|
| Sep 1, 2026 | Jonathan R. Rootofficer: CFO and CCO | Sale | 1,554 | $27.46 | 26,292 |
| Aug 11, 2026 | Gayle Littletonofficer: CLO, CCO, CAO & Corp Sec | Purchase | 7,500 | $26.38 | 7,500 |
| Aug 10, 2026 | Artie Starrsdirector, officer: President & CEO | Purchase | 10,000 | $25.89 | 25,000 |
| Aug 3, 2026 | Jonathan R. Rootofficer: CFO and CCO | Sale | 1,554 | $24.88 | 27,846 |
| Jul 31, 2026 | Daniel J. Novadirector | Purchase | 40,000 | $24.57 | 47,605 |
| Jul 1, 2026 | Jonathan R. Rootofficer: CFO and CCO | Sale | 1,554 | $24.44 | 29,400 |
| May 19, 2026 | Jonathan R. Rootofficer: CFO and CCO | Sale | 1,554 | $24.21 | 32,508 |
| May 11, 2026 | Paul J. Krauseofficer: Chief Legal Officer | Sale | 1,564 | $26.00 | 30,012 |
| Mar 12, 2026 | Charles Doofficer: Sr. Vice President, HDFSI | Sale | 4,241 | $18.10 | 183 |
| Mar 9, 2026 | Artie Starrsdirector, officer: President & CEO | Purchase | 15,000 | $19.10 | 15,000 |
House and Senate disclosures
| Member | Type | Amount | Owner | Traded | Disclosed |
|---|---|---|---|---|---|
| Rep. Tim Moore · NC14 | Sale | $50,001 – $100,000 | Apr 7, 2026 | Apr 29, 2026 |