McDonald's (MCD)
Franchises Golden Arches restaurants serving burgers, chicken, breakfast and McCafé drinks worldwide.
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Franchises and operates quick-service restaurants worldwide, serving burgers, chicken, breakfast, fries, desserts and McCafé drinks. Most revenue comes from sales-linked rent, royalties and fees paid by a network in which nearly all restaurants are run by independent operators.
Franchises and operates quick-service restaurants across the U.S., International Operated Markets and International Developmental Licensed Markets. Menus center on Big Mac and Quarter Pounder burgers, Chicken McNuggets and McCrispy, breakfast, fries, desserts, coffee and McCafé beverages, with local variations.
Uses company-operated restaurants to test products, pricing and operating standards before wider franchise adoption. Current priorities under McDonald’s > NEXT emphasize food and beverages, value, hospitality, convenience and restaurant economics across digital, delivery and drive-thru channels.
Conventional franchisees pay rent and sales-linked royalties, while developmental licensees provide their own capital and real estate and pay royalties. Nearly all restaurants are franchised, making system performance dependent on independent operators, suppliers, food safety and local labor, franchising and property rules.
Company facts
Target rangeAs of Sep 21, 2026
Latest analyst notes
| Date | Firm | Action | Prior | Current |
|---|---|---|---|---|
| Sep 21, 2026 | UBS | Reiterate | Rating: —Target: $305 | Target: $320 |
| Sep 15, 2026 | Seaport Global | Initiate | Rating: — | |
| Sep 15, 2026 | RBC Capital | Reiterate | Rating: —Target: $330 | Target: $290 |
| Sep 14, 2026 | Deutsche Bank | Reiterate | Rating: —Target: $345 | Target: $300 |
| Sep 14, 2026 | Morgan Stanley | Reiterate | Rating: —Target: $319 | Target: $308 |
EPSReportedEstimate
RevenueReportedEstimate
Balance sheet, Jun 30, 2026Cash & short-term investments $822.0M · Total debt $54.59B · Total assets $59.92B · Shareholders' equity −$1.02B
- Revenue
- $7.10B
- Operating income
- $3.30B
- Net income
- $2.36B
HistoryDividendAnnual yieldUpcoming
| Institutions | 75.41% | 533.60M shares | |
|---|---|---|---|
| 3,581 holders · as of Jun 30, 2026 | |||
| Insiders | 0.02% | 133.0K shares | |
| 17 holders · as of Aug 14, 2026 | |||
| Other | 24.57% | 173.91M shares | |
| remainder | |||
707.64M company shares as of Sep 22, 2026 · institutions as of Jun 30, 2026 · holders as of their latest filing
Top shareholders13F · 13D/G · Form 4
| Holder | Stake | Shares | Date |
|---|---|---|---|
BlackRock, Inc.Institution | 7.83% | 55.44M | as of Jun 30, 2026 |
Vanguard Capital Management LLCInstitution | 6.56% | 46.40M | as of Jun 30, 2026 |
State Street CorpInstitution | 5.10% | 36.08M | as of Jun 30, 2026 |
JPMorgan Chase & CoInstitution | 4.51% | 31.92M | as of Jun 30, 2026 |
Vanguard Portfolio Management LLCInstitution | 2.65% | 18.78M | as of Jun 30, 2026 |
Insider tradesForm 4
| Date | Insider | Role | Shares | Avg price |
|---|---|---|---|---|
| Jun 10, 2026 | Joseph M. Erlinger | officer: President, McDonald's USA | −5,252 | $284.32 |
| May 28, 2026 | Desiree Ralls-Morrison | officer: EVP, Chief Legal Officer | −2,763 | $278.36 |
| May 26, 2026 | Joseph M. Erlinger | officer: President, McDonald's USA | −333 | $280.11 |
| Apr 23, 2026 | Joseph M. Erlinger | officer: President, McDonald's USA | −333 | $302.72 |
| Apr 10, 2026 | Joseph M. Erlinger | officer: President, McDonald's USA | −2,626 | $307.00 |
- Restaurant Brands International
Burger King, Tim Hortons, Popeyes — burgers, coffee, and chicken globally.
- Yum! Brands
KFC, Taco Bell, Pizza Hut — chicken, value QSR, and global franchise scale.
- Starbucks
World's largest coffeehouse chain and McCafé's most direct premium-coffee rival.
- Chipotle Mexican Grill
Fast-casual leader pulling QSR lunch/dinner traffic with fresh-ingredient value.
- Wendy's
No. 3 U.S. burger QSR chain, contesting value meals, drive-thru, and breakfast.
- Domino's Pizza
Digital-delivery QSR pioneer contesting dinner occasions and delivery platform.
Compare
| Company | Price | Change | |||||
|---|---|---|---|---|---|---|---|
| McDonald's | $250.55 | +1.08% | $176.12B | 20.1 | 18.9 | 6.4 | +3.7% |
| Restaurant Brands International | $73.50 | +1.30% | $25.17B | 21.4 | 17.3 | 2.6 | +4.6% |
| Yum! Brands | $140.09 | +0.54% | $38.42B | 17.5 | 20.8 | 4.4 | +12.2% |
| Starbucks | $95.62 | +0.75% | $108.19B | 54.5 | 32.0 | 2.8 | −1.4% |
| Chipotle Mexican Grill | $33.48 | +1.03% | $42.48B | 30.4 | 26.4 | 3.4 | +9.3% |
| Wendy's | $6.83 | +1.88% | $1.28B | 10.2 | 14.0 | 0.6 | +1.7% |
| Domino's Pizza | $302.99 | +2.38% | $9.79B | 16.8 | 15.0 | 1.9 | +4.3% |
| Median | 19.5 | 19.1 | 2.7 | +4.4% |