ChoiceOne Financial Services (COFS)
Operates ChoiceOne Bank across western, central, and southeastern Michigan.
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Runs a one-segment commercial banking business built around deposits, loans, payment services, mortgage banking, insurance, and trust and wealth management. The franchise is concentrated in Michigan, with recent growth shaped by the Fentura and The State Bank consolidation.
Through ChoiceOne Bank, provides community banking across western, central, and southeastern Michigan. Core services include deposits, commercial and consumer loans, mortgage banking, payment services, trust and wealth management, and insurance products.
The company reports one commercial-banking segment, so lending, deposit gathering, securities income, and customer-service fees are managed as one bank franchise. Recent growth has come from local-bank consolidation, including Fentura and The State Bank being folded into the ChoiceOne Bank brand.
Business performance depends on Michigan economic conditions, credit quality in commercial real estate, competition for deposits, interest-rate spreads, and supervision by banking regulators.
Company facts
Target rangeAs of Sep 22, 2026
Latest analyst notes
| Date | Firm | Action | Prior | Current |
|---|---|---|---|---|
| Jul 28, 2026 | DA Davidson | Reiterate | Rating: —Target: $34 | Target: $38 |
| Apr 27, 2026 | DA Davidson | Reiterate | Rating: —Target: $36 | Target: $34 |
| Feb 3, 2026 | DA Davidson | Reiterate | Rating: —Target: $37 | Target: $36 |
| Jan 7, 2026 | Hovde Group | Downgrade | ||
| Mar 3, 2025 | Janney Montgomery Scott | Upgrade |
EPSReportedEstimate
RevenueReportedEstimate
Balance sheet, Jun 30, 2026Cash & short-term investments $644.2M · Total debt $343.5M · Total assets $4.46B · Shareholders' equity $482.7M
- Revenue
- $1.2M
- Operating income
- −$16.7M
- Net income
- $12.5M
HistoryDividendAnnual yield
| Institutions | ≈ 47.02% | 7.04M shares | |
|---|---|---|---|
| 128 holders · as of Jun 30, 2026 · largest filers plus last quarter's tail | |||
| Insiders | 6.33% | 948.0K shares | |
| 18 holders · as of Jul 6, 2026 | |||
| Other | ≈ 46.65% | 6.99M shares | |
| remainder | |||
14.98M company shares as of Sep 23, 2026 · institutions as of Jun 30, 2026 · holders as of their latest filing
This quarter's institutional total failed a plausibility check; shown: the largest filers plus last quarter's remainder.
Top shareholders13F · 13D/G · Form 4
| Holder | Stake | Shares | Date |
|---|---|---|---|
BlackRock, Inc.Institution | 7.26% | 1.09M | as of Jun 30, 2026 |
Northern Trust CorpInstitution | 4.52% | 676,173 | as of Jun 30, 2026 |
Vanguard Capital Management LLCInstitution | 4.17% | 624,274 | as of Jun 30, 2026 |
State Street CorpInstitution | 2.99% | 447,442 | as of Jun 30, 2026 |
Geode Capital Management, LLCInstitution | 2.54% | 380,890 | as of Jun 30, 2026 |
Insider tradesForm 4
| Date | Insider | Role | Shares | Avg price |
|---|---|---|---|---|
| Mar 12, 2026 | Adom Greenland | officer: Secretary | +500 | $27.40 |
| Mar 11, 2026 | Eric E. Burrough | director | +5,000 | $27.50 |
| Mar 6, 2026 | Gregory A. McConnell | director | +1,050 | $27.94 |
| Mar 3, 2026 | Bradley F. McGinnis | director | +1,000 | $29.15 |
| Feb 27, 2026 | Michael J. Jr. Burke | director, officer: President | +250 | $28.58 |
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Compare
| Company | Price | Change | |||||
|---|---|---|---|---|---|---|---|
| ChoiceOne Financial Services | $32.64 | −0.71% | $491.4M | 9.1 | 8.9 | 2.7 | −4.1% |
| Independent Bank | $35.39 | −0.65% | $734.0M | 10.4 | 9.4 | 2.3 | +17.0% |
| Mercantile Bank | $58.90 | −0.37% | $1.02B | 10.4 | 10.7 | 2.7 | +12.9% |
| Huntington Bancshares | $15.57 | −0.76% | $31.70B | 11.7 | 9.4 | 2.2 | +47.4% |
| Fifth Third | $52.39 | −0.71% | $47.82B | 18.0 | 12.1 | 3.2 | +45.2% |
| Flagstar Bank | $12.47 | −0.60% | $5.23B | 674.2 | 15.9 | 1.2 | +4.0% |
| Wintrust Financial | $144.82 | +0.08% | $9.76B | 11.5 | 10.9 | 2.2 | +10.1% |
| Horizon Bancorp | $19.09 | −0.47% | $984.5M | — | 8.9 | 10.3 | +16.1% |
| Old National Bancorp | $24.95 | −0.31% | $9.58B | 11.0 | 9.1 | 2.4 | +12.3% |
| Median | 11.5 | 10.1 | 2.3 | +14.5% |