Katapult (KPLT)
Digital lease-to-own checkout for non-prime durable-goods shoppers.
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Provides digital lease-to-own access to durable goods, earning rental payments after buying approved customers’ merchandise. Direct merchant checkout, lending waterfalls, and an app marketplace feed its U.S. non-prime customer base.
Extends digital lease-to-own access to durable goods for U.S. non-prime consumers. At checkout, proprietary underwriting determines an offer; it then buys the chosen merchandise and leases it through recurring payments, early purchase, or return. Rental payments after purchase make up the revenue model across furniture, appliances, electronics, computers, and other durable goods.
Originates leases through direct merchant integrations and lending waterfalls, while its app marketplace and KPay offer shopper-led routes to checkout. Fast e-commerce integration and underwriting connect merchants seeking incremental sales with shoppers declined by prime-credit providers. Funding merchandise before collecting lease payments, continued Wayfair concentration, upstream referral flow, non-prime credit performance, and lease-depreciation timing remain structural dependencies.
Company facts
Target rangeAs of Sep 21, 2026
Latest analyst notes
No analyst notes in the last 24 months.
EPSReportedEstimate
RevenueReportedEstimate
Balance sheet, Jun 30, 2026Cash & short-term investments $18.0M · Total debt $74.5M · Total assets $102.0M · Shareholders' equity −$36.0M
- Revenue
- $74.8M
- Operating income
- −$1.9M
- Net income
- −$4.4M
No dividends on record.
| Institutions | 32.12% | 1.60M shares | |
|---|---|---|---|
| 26 holders · as of Jun 30, 2026 | |||
| Insiders | 509.94% | 25.36M shares | |
| 20 holders · as of Aug 20, 2026 | |||
| Strategic holders | 1.60% | 79.4K shares | |
| 2 holders · as of Aug 13, 2026 | |||
| Adds to | 543.66% | ||
4.97M company shares as of Sep 22, 2026 · institutions as of Jun 30, 2026 · holders as of their latest filing
These groups come from separate filings that can overlap, so they add to 543.66%; nothing is left for Other.
Top shareholders13F · 13D/G · Form 4
| Holder | Stake | Shares | Date |
|---|---|---|---|
William Allan JonesInsider10 percent owner | 359.20% | 17.86M | filed Aug 20, 2026 |
William C. BakerInsiderofficer: President | 33.41% | 1.66M | filed Aug 12, 2026 |
Kyle HansonInsiderdirector, officer: Executive Chairman | 30.75% | 1.53M | filed Aug 18, 2026 |
Iridian Asset Management LLC/CTInstitution | 17.55% | 872,856 | as of Jun 30, 2026 |
Cory J. MillerInsiderdirector, officer: Chief Executive Officer | 15.69% | 779,926 | filed Aug 12, 2026 |
Insider tradesForm 4
| Date | Insider | Role | Shares | Avg price |
|---|---|---|---|---|
| Aug 11, 2026 | HHCF Series 21 Sub, LLC | 10 percent owner | −6,087,785 | |
| Aug 10, 2026 | HHCF Series 21 Sub, LLC | 10 percent owner | −1,017 | $6.36 |
| Jul 14, 2025 | Jane J. Thompson | director | −800 | $10.31 |
- PROG
Digital lease-to-own and e-commerce merchant-checkout rival.
- Upbound Group
Acima's virtual lease-to-own offering contests merchant checkout.
- Affirm
Installment financing competes for merchant checkout and app demand.
- Block
Afterpay contests checkout real estate and consumer shopping demand.
- Klarna
BNPL checkout and shopping app rival for merchant conversion.
- Sezzle
BNPL checkout option competes for online merchant integrations.
Compare
| Company | Price | Change | |||||
|---|---|---|---|---|---|---|---|
| Katapult | $8.02 | −9.07% | $42.0M | 5.9 | — | 0.1 | +4.0% |
| PROG | $34.70 | −0.46% | $1.39B | 9.7 | 6.9 | 0.6 | +19.0% |
| Upbound Group | $17.05 | +0.95% | $984.6M | 11.0 | 3.9 | 0.2 | +0.5% |
| Affirm | $71.53 | +0.67% | $23.79B | 12.9 | 37.4 | 5.7 | +33.0% |
| Block | $77.95 | +0.05% | $46.37B | 139.1 | 17.0 | 1.9 | +9.3% |
| Klarna | $13.65 | −0.22% | $5.16B | — | 104.4 | 1.3 | +26.6% |
| Sezzle | $111.98 | −3.93% | $3.92B | 25.4 | 18.9 | 7.4 | +51.7% |
| Median | 12.9 | 17.9 | 1.6 | +22.8% |








