Morgan Stanley (MS)
Investment bank combining institutional markets, wealth management and asset management.
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Advises and finances institutional clients, trades equities and fixed income, and earns fees from advisor-led wealth management, E*TRADE brokerage, workplace services and asset management. Its integrated model links institutional relationships to personal-wealth channels, while capital and liquidity rules shape how balance-sheet-intensive businesses operate.
Advises corporations, governments and financial institutions on mergers, capital raising and restructuring, while Institutional Securities trades equities and fixed income, provides prime brokerage and extends corporate credit. Wealth Management combines financial advisors with E*TRADE self-directed brokerage and Morgan Stanley at Work; Investment Management offers traditional and alternative strategies, including Parametric's direct-indexing capabilities.
Connects corporate and institutional relationships with workplace, brokerage and advisory channels as clients' financing and wealth needs change. Its global footprint spans the Americas, Europe, the Middle East, Africa and Asia, while wealth activity is centered in the United States. Revenue depends on market activity, asset values and client balances. As a financial holding company, it operates under capital, liquidity, stress-testing, securities and investment-adviser rules.
Company facts
Target rangeAs of Sep 21, 2026
Latest analyst notes
| Date | Firm | Action | Prior | Current |
|---|---|---|---|---|
| Aug 3, 2026 | UBS | Reiterate | Rating: —Target: $255 | Target: $260 |
| Jul 21, 2026 | Morgan Stanley | Target | Target: $235 | Target: $215 |
| Jul 20, 2026 | RBC Capital | Reiterate | Rating: —Target: $207 | Target: $243 |
| Jul 17, 2026 | Morgan Stanley | Target | Target: $195 | Target: $235 |
| Jul 17, 2026 | Freedom Broker | Upgrade |
EPSReportedEstimate
RevenueReportedEstimate
Balance sheet, Jun 30, 2026Cash & short-term investments $866.07B · Total debt $524.58B · Total assets $1.68T · Shareholders' equity $110.42B
- Revenue
- $34.47B
- Operating income
- $7.40B
- Net income
- $5.58B
HistoryDividendAnnual yield
| Institutions | 86.49% | 1.36B shares | |
|---|---|---|---|
| 2,848 holders · as of Jun 30, 2026 | |||
| Insiders | 0.18% | 2.80M shares | |
| 23 holders · as of Jul 29, 2026 | |||
| Other | 13.33% | 209.33M shares | |
| remainder | |||
1.57B company shares as of Sep 22, 2026 · institutions as of Jun 30, 2026 · holders as of their latest filing
Top shareholders13F · 13D/G · Form 4
| Holder | Stake | Shares | Date |
|---|---|---|---|
Mitsubishi UFJ Financial Group IncInstitution | 24.01% | 377.09M | as of Jun 30, 2026 |
State Street CorpInstitution | 6.34% | 99.56M | as of Jun 30, 2026 |
BlackRock, Inc.Institution | 6.04% | 94.90M | as of Jun 30, 2026 |
Vanguard Capital Management LLCInstitution | 4.95% | 77.70M | as of Jun 30, 2026 |
JPMorgan Chase & CoInstitution | 2.82% | 44.36M | as of Jun 30, 2026 |
Insider tradesForm 4
| Date | Insider | Role | Shares | Avg price |
|---|---|---|---|---|
| Jul 28, 2026 | Mary L. Schapiro | director | −1,000 | $212.06 |
| Jul 17, 2026 | Michael A. Pizzi | officer: Head Technology & Operations | −24,165 | $215.55 |
| Jul 16, 2026 | Sharon Yeshaya | officer: Chief Financial Officer | −15,554 | $222.51 |
| Apr 20, 2026 | Eric F. Grossman | officer: Chief Legal/Admin Officer | −11,118 | $190.75 |
| Apr 16, 2026 | Mandell Crawley | officer: Chief Client Officer | −16,129 | $188.22 |
- Goldman Sachs
Dominant rival in investment banking, equities, and FICC trading.
- JPMorgan Chase
Global #1 by IB fees; competes across IS and self-directed wealth.
- Bank of America
Most direct wirehouse rival in advisor-led wealth management and IB.
- UBS (ADR)
World's largest wealth manager by invested assets; primary global WM rival.
- Charles Schwab
Largest self-directed brokerage and RIA custodian; E*TRADE's primary rival.
- BlackRock
World's largest asset manager ($11.6T AUM); pressures MS IM on fee and scale.
Compare
| Company | Price | Change | |||||
|---|---|---|---|---|---|---|---|
| Morgan Stanley | $199.88 | −3.03% | $325.12B | 16.8 | 15.1 | 2.6 | +36.8% |
| Goldman Sachs | $946.98 | −1.29% | $283.03B | 14.8 | 13.6 | 2.4 | +39.5% |
| JPMorgan Chase | $339.56 | −3.55% | $943.29B | 15.2 | 14.1 | 3.2 | +27.8% |
| Bank of America | $56.56 | −2.42% | $411.32B | 13.4 | 11.5 | 2.1 | +19.3% |
| UBS (ADR) | $49.22 | −3.61% | $167.36B | 18.0 | 12.3 | 2.2 | +15.6% |
| Charles Schwab | $100.31 | −6.15% | $185.88B | 19.4 | 13.9 | 6.2 | +20.9% |
| BlackRock | $1,069.14 | −1.94% | $168.99B | 26.1 | 17.9 | 6.2 | +30.6% |
| Median | 16.6 | 13.7 | 2.8 | +24.3% |








