Boston Beer (SAM)
Sells beer, hard tea, cider, hard seltzer, and vodka RTDs through a nationally distributed U.S. portfolio.
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Sells Samuel Adams beer alongside Twisted Tea, Truly Hard Seltzer, Angry Orchard, Sun Cruiser, and Dogfish Head. Most of its volume comes from beyond-beer categories, creating a portfolio shaped by changing demand across alcoholic-beverage formats.
Builds and sells a nationally distributed portfolio of alcoholic beverages, led by Samuel Adams, Twisted Tea, Truly Hard Seltzer, Angry Orchard, Sun Cruiser, and Dogfish Head. The mix spans traditional beer, flavored malt beverages, cider, hard seltzer, and vodka ready-to-drink beverages.
The business is concentrated in the United States. Most volume comes from beyond-beer brands, and Twisted Tea is the largest-selling flavored malt beverage brand in the country.
Product demand can shift rapidly across formats. A hard-seltzer slowdown caused excess-inventory write-offs and distributor inventory reductions, illustrating the business's dependence on category demand and product mix.
Company facts
Target rangeAs of Sep 21, 2026
Latest analyst notes
| Date | Firm | Action | Prior | Current |
|---|---|---|---|---|
| Jul 27, 2026 | Bernstein | Reiterate | Rating: —Target: $210 | Target: $195 |
| Jul 24, 2026 | Roth Capital | Reiterate | Rating: —Target: $315 | Target: $295 |
| Jul 24, 2026 | Deutsche Bank | Target | Target: $233 | Target: $176 |
| Jul 24, 2026 | Jefferies | Reiterate | Rating: —Target: $230 | Target: $195 |
| Jul 24, 2026 | RBC Capital | Reiterate | Rating: —Target: $245 | Target: $210 |
EPSReportedEstimate
RevenueReportedEstimate
Balance sheet, Jun 27, 2026Cash & short-term investments $265.5M · Total debt $31.6M · Total assets $1.26B · Shareholders' equity $714.6M
- Revenue
- $607.8M
- Operating income
- $70.8M
- Net income
- $51.6M
No dividends on record.
| Institutions | 85.18% | 8.77M shares | |
|---|---|---|---|
| 346 holders · as of Jun 30, 2026 | |||
| Insiders | 23.85% | 2.45M shares | |
| 19 holders · as of May 28, 2026 | |||
| Adds to | 109.03% | ||
10.29M company shares as of Sep 22, 2026 · institutions as of Jun 30, 2026 · holders as of their latest filing
These groups come from separate filings that can overlap, so they add to 109.03%; nothing is left for Other.
This company has 2 share classes; every stake here is a share of the whole company.
Top shareholders13F · 13D/G · Form 4
| Holder | Stake | Shares | Date |
|---|---|---|---|
C. James Koch1Insiderdirector, 10 percent owner, officer: Chairman | 22.07% | 2.27M COMPANY | filed Feb 11, 2026 |
BlackRock, Inc.Institution | 9.86% | 1.02M A | as of Jun 30, 2026 |
Vanguard Portfolio Management LLCInstitution | 5.92% | 609,360 A | as of Jun 30, 2026 |
AQR Capital Management LLCInstitution | 5.25% | 539,988 A | as of Jun 30, 2026 |
UBS Group AGInstitution | 4.22% | 434,656 A | as of Jun 30, 2026 |
- C. James Koch's transaction reports restate only vehicles that traded; the 2026 ownership statement (2.27M) is used instead.
Insider tradesForm 4
| Date | Insider | Role | Shares | Avg price |
|---|---|---|---|---|
| Nov 4, 2025 | Michael Spillane | director | −3,120 | $205.78 |
- Anheuser-Busch InBev (ADR)
Broad U.S. beer, hard-seltzer, and canned-cocktail overlap
- Molson Coors Class B
Beer, hard-seltzer, and flavored-beverage portfolio overlap
- Constellation Brands
Leading U.S. beer and flavored-malt-beverage portfolio overlap
- Diageo (ADR)
Smirnoff and Casamigos ready-to-drink overlap in the U.S.
- Monster Beverage
Craft-beer, hard-seltzer, and hard-tea lines overlap in Beyond beer
Compare
| Company | Price | Change | |||||
|---|---|---|---|---|---|---|---|
| Boston Beer | $167.58 | −2.23% | $1.78B | — | 16.9 | 0.9 | −9.1% |
| Anheuser-Busch InBev (ADR) | $78.20 | +0.32% | $153.52B | 16.5 | — | 2.5 | +6.4% |
| Molson Coors Class B | $37.33 | −0.63% | $7.04B | — | 7.9 | 0.6 | −3.3% |
| Constellation Brands | $117.40 | −0.84% | $20.22B | 11.3 | 10.0 | 2.2 | −3.3% |
| Diageo (ADR) | $87.43 | +0.70% | $48.26B | 27.8 | — | 2.5 | −1.7% |
| Monster Beverage | $44.69 | +1.56% | $86.06B | 40.6 | 36.5 | 9.3 | +20.2% |
| Median | 22.2 | 10.0 | 2.5 | −1.7% |







