Alaska Air Group (ALK)
Operates Alaska and Hawaiian airline brands across a West Coast–Pacific network.
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Sells scheduled passenger and cargo travel through Alaska and Hawaiian brands, supported by regional flying, loyalty partnerships, and ground services. Its West Coast and Hawai‘i network operates under a single FAA certificate while retaining separate consumer brands.
Operates Alaska Airlines and Hawaiian Airlines as separate customer brands under one FAA operating certificate, with Horizon Air providing regional service and McGee Air Services handling ground operations. The network is concentrated in Alaska, the Pacific Northwest, California, and Hawai‘i, while extending from Seattle across North America, Latin America, Asia, and the Pacific.
Earns most revenue from passenger travel, supplemented by cargo, loyalty-program economics, lounges, onboard sales, and ground handling. Atmos Rewards links the airline brands with Bank of America credit cards, oneworld, and other airline partners; regional flying is supplied by Horizon and SkyWest under capacity-purchase agreements.
Depends on safe FAA-certified operations, aircraft and engine availability, fuel supply, labor agreements, airport infrastructure, partner redemption inventory, and the shared systems and work rules integrating the Alaska and Hawaiian operations.
Company facts
Target rangeAs of Sep 22, 2026
Latest analyst notes
| Date | Firm | Action | Prior | Current |
|---|---|---|---|---|
| Sep 11, 2026 | Barclays | Reiterate | Rating: —Target: $65 | Target: $52 |
| Sep 10, 2026 | UBS | Reiterate | Rating: —Target: $62 | Target: $52 |
| Aug 24, 2026 | Raymond James | Reiterate | Rating: —Target: $71 | Target: $52 |
| Aug 24, 2026 | Cantor Fitzgerald | Target | Target: $54 | Target: $46 |
| Jul 22, 2026 | Barclays | Reiterate | Rating: —Target: $70 | Target: $65 |
EPSReportedEstimate
RevenueReportedEstimate
Balance sheet, Jun 30, 2026Cash & short-term investments $2.70B · Total debt $7.62B · Total assets $21.25B · Shareholders' equity $3.67B
- Revenue
- $4.07B
- Operating income
- −$168.0M
- Net income
- −$76.0M
No dividends on record.
| Institutions | 93.20% | 104.02M shares | |
|---|---|---|---|
| 529 holders · as of Jun 30, 2026 | |||
| Insiders | 0.73% | 817.1K shares | |
| 21 holders · as of Aug 21, 2026 | |||
| Other | 6.07% | 6.77M shares | |
| remainder | |||
111.60M company shares as of Sep 23, 2026 · institutions as of Jun 30, 2026 · holders as of their latest filing
Top shareholders13F · 13D/G · Form 4
| Holder | Stake | Shares | Date |
|---|---|---|---|
BlackRock, Inc.Institution | 10.41% | 11.62M | as of Jun 30, 2026 |
Dimensional Fund Advisors LPInstitution | 5.81% | 6.49M | as of Jun 30, 2026 |
American Century Companies IncInstitution | 4.77% | 5.33M | as of Jun 30, 2026 |
Vanguard Capital Management LLCInstitution | 4.46% | 4.97M | as of Jun 30, 2026 |
Vanguard Portfolio Management LLCInstitution | 4.44% | 4.96M | as of Jun 30, 2026 |
Insider tradesForm 4
| Date | Insider | Role | Shares | Avg price |
|---|---|---|---|---|
| Aug 20, 2026 | Benito Minicucci | director, officer: CEO AND PRESIDENT | +25,000 | $40.06 |
| Aug 3, 2026 | Andrew R. Harrison | officer: EVP AND CCO | −5,300 | $49.67 |
| Feb 18, 2026 | Shane R. Tackett | officer: EVP AND CFO | −24,000 | $57.15 |
| Feb 18, 2026 | Andrew R. Harrison | officer: EVP AND CCO | −5,500 | $56.63 |
| Feb 13, 2026 | Andrew R. Harrison | officer: EVP AND CCO | −14,500 | $54.81 |
- Delta Air Lines
Dominant Seattle network rival with broad domestic and Pacific overlap.
- Southwest Airlines
Low-fare challenger on Hawai‘i and short-haul West Coast routes.
- United Airlines
Network-carrier rival on Hawai‘i, West Coast, and long-haul travel.
Compare
| Company | Price | Change | |||||
|---|---|---|---|---|---|---|---|
| Alaska Air Group | $40.12 | −4.27% | $4.67B | — | 33.7 | 0.3 | +9.8% |
| Delta Air Lines | $82.69 | −1.47% | $55.19B | 13.9 | 10.8 | 0.8 | +18.7% |
| Southwest Airlines | $41.27 | −1.92% | $20.59B | 25.8 | 10.7 | 0.7 | +16.4% |
| United Airlines | $112.92 | −1.99% | $37.39B | 10.8 | 9.0 | 0.6 | +16.0% |
| Median | 13.9 | 10.7 | 0.7 | +16.4% |