Amer Sports (AS)
Runs specialist sports brands spanning technical apparel, outdoor performance, and ball and racquet equipment.
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Sells sports apparel, footwear, equipment, protective gear, and accessories through Arc’teryx, Salomon, Wilson, and other specialist brands. Revenue spans the Americas, EMEA, Greater China, and the rest of Asia Pacific across wholesale and direct-to-consumer channels.
Organizes ten specialist brands into Technical Apparel, Outdoor Performance, and Ball & Racquet Sports. Arc’teryx anchors technical apparel; Salomon, Atomic, and Armada cover outdoor performance; Wilson and several baseball brands serve ball and racquet sports.
Sells apparel, footwear, equipment, protective gear, and accessories across the Americas, EMEA, Greater China, and the rest of Asia Pacific. Wholesale and direct-to-consumer channels are nearly evenly balanced.
Brand leaders control product, consumer connection, and market execution, while the group supplies shared infrastructure, logistics, financial controls, and supplier services. Growth combines product innovation and softgoods expansion with equipment leadership. Delivery depends on consumer preferences, distinct brand strength, third-party manufacturers, trade conditions, and continued wholesale relationships; Greater China execution also uses shared services from ANTA Sports.
Company facts
Target rangeAs of Sep 21, 2026
Latest analyst notes
| Date | Firm | Action | Prior | Current |
|---|---|---|---|---|
| Sep 21, 2026 | UBS | Target | Target: $42 | Target: $38 |
| Sep 18, 2026 | Goldman Sachs | Target | Target: $21 | Target: $43 |
| Sep 10, 2026 | UBS | Target | Target: $62 | Target: $42 |
| Sep 10, 2026 | BTIG | Initiate | Rating: — | |
| Sep 10, 2026 | Morgan Stanley | Target | Target: $41 | Target: $31 |
EPSReportedEstimate
RevenueReportedEstimate
Balance sheet, Jun 30, 2026Cash & short-term investments $720.4M · Total debt $1.10B · Total assets $10.23B · Shareholders' equity $6.87B
- Revenue
- $1.63B
- Operating income
- $169.8M
- Net income
- $107.2M
No dividends on record.
| Institutions | ≈ 35.96% | 207.97M shares | |
|---|---|---|---|
| 378 holders · as of Jun 30, 2026 · largest filers plus last quarter's tail | |||
| Insiders | 0.75% | 4.35M shares | |
| 8 holders · as of Sep 17, 2026 | |||
| Strategic holders | 85.82% | 496.28M shares | |
| 3 holders · as of May 14, 2025 | |||
| Adds to | 122.53% | ||
578.27M company shares as of Aug 23, 2026 · institutions as of Jun 30, 2026 · holders as of their latest filing
This quarter's institutional total failed a plausibility check; shown: the largest filers plus last quarter's remainder.
These groups come from separate filings that can overlap, so they add to 122.53%; nothing is left for Other.
Top shareholders13F · 13D/G · Form 4
| Holder | Stake | Shares | Date |
|---|---|---|---|
HSBC Holdings plcStrategic | 40.18% | 232.37M | filed May 14, 2025 |
ANTA Sports Products LimitedStrategic | 40.18% | 232.33M | filed Feb 15, 2024 |
Fountainvest China Capital Partners GP3 Ltd.Institution | 5.90% | 34.10M | as of Jun 30, 2026 |
Tencent Holdings LimitedStrategic | 5.46% | 31.59M | filed Feb 9, 2024 |
FMR LLCInstitution | 4.76% | 27.50M | as of Jun 30, 2026 |
Insider tradesForm 4
| Date | Insider | Role | Shares | Avg price |
|---|---|---|---|---|
| Sep 15, 2026 | Wen-Chang (Victor) Chen | officer: Chief Strategy Officer | −117,461 | $26.60 |
| Sep 2, 2026 | Andrew E. Page | officer: Chief Financial Officer | −2,022 | $28.63 |
| Jun 3, 2026 | Jie (James) Zheng | director, officer: Chief Executive Officer | −500,000 | $34.42 |
| Jun 1, 2026 | Wen-Chang (Victor) Chen | officer: Chief Strategy Officer | −13,075 | $35.62 |
| Jun 1, 2026 | Stuart Haselden | officer: CEO of Arc'teryx Equipment | −215,275 | $35.57 |
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Compare
| Company | Price | Change | |||||
|---|---|---|---|---|---|---|---|
| Amer Sports | $27.58 | +0.47% | $15.87B | 28.9 | 19.3 | 2.1 | +32.1% |
| VF | $13.61 | +4.25% | $5.13B | 18.9 | 12.2 | 0.5 | −5.2% |
| Deckers Brands | $80.87 | +0.79% | $10.93B | 11.4 | 10.6 | 2.0 | +5.7% |
| On | $30.77 | +12.61% | $9.11B | 18.8 | 16.2 | 2.3 | +11.6% |
| Nike | $36.56 | +1.27% | $53.42B | 17.2 | 22.0 | 1.2 | −1.1% |
| Columbia Sportswear | $58.43 | +3.00% | $2.90B | 14.7 | 15.2 | 0.9 | +1.5% |
| Lululemon Athletica | $102.55 | +1.23% | $11.50B | 8.3 | 12.5 | 1.0 | −4.3% |
| Median | 16.0 | 13.8 | 1.1 | +0.2% |