Williams-Sonoma (WSM)
Sells kitchenware and home furnishings across Pottery Barn, West Elm and Williams Sonoma.
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Sells kitchenware, furniture, bedding, decor and gifts across a portfolio led by Pottery Barn, West Elm and Williams Sonoma. Revenue comes through e-commerce, stores, catalogs and business customers; most merchandise is sourced abroad.
Sells kitchenware, furniture, bedding, lighting, decor and gifts through Williams Sonoma and Williams Sonoma Home; Pottery Barn, Pottery Barn Kids and Pottery Barn Teen; West Elm; Rejuvenation; Mark and Graham; GreenRow; and Dormify. The brands span cooking, whole-home furnishings, children's and teen rooms, personalized gifts and compact living.
Reaches shoppers through e-commerce, catalogs, stores and business-to-business sales, supported by in-house design, integrated sourcing, marketing and data analytics. Company-operated retail extends from the United States to Canada, Australia and the United Kingdom, while franchisees serve several Asian and Latin American markets.
Pottery Barn is the largest brand. Demand follows discretionary spending, housing conditions and the holiday season. Most merchandise comes from foreign suppliers, so costs and availability depend partly on tariffs and supply-chain continuity.
Company facts
Target rangeAs of Sep 21, 2026
Latest analyst notes
| Date | Firm | Action | Prior | Current |
|---|---|---|---|---|
| Sep 2, 2026 | Argus Research | Reiterate | Rating: —Target: $230 | Target: $250 |
| Aug 27, 2026 | Morgan Stanley | Reiterate | Rating: —Target: $210 | Target: $240 |
| Aug 27, 2026 | Evercore ISI | Target | Target: $240 | Target: $245 |
| Aug 27, 2026 | UBS | Reiterate | Rating: —Target: $175 | Target: $247 |
| Aug 27, 2026 | KeyBanc | Reiterate | Rating: —Target: $250 | Target: $270 |
EPSReportedEstimate
RevenueReportedEstimate
Balance sheet, Aug 2, 2026Cash & short-term investments $1.03B · Total debt $1.53B · Total assets $5.51B · Shareholders' equity $2.14B
- Revenue
- $1.96B
- Operating income
- $448.8M
- Net income
- $338.1M
HistoryDividendAnnual yieldUpcoming
| Institutions | 96.77% | 113.97M shares | |
|---|---|---|---|
| 1,039 holders · as of Jun 30, 2026 | |||
| Insiders | 1.06% | 1.25M shares | |
| 14 holders · as of Sep 18, 2026 | |||
| Other | 2.17% | 2.56M shares | |
| remainder | |||
117.78M company shares as of Sep 22, 2026 · institutions as of Jun 30, 2026 · holders as of their latest filing
Top shareholders13F · 13D/G · Form 4
| Holder | Stake | Shares | Date |
|---|---|---|---|
BlackRock, Inc.Institution | 9.67% | 11.39M | as of Jun 30, 2026 |
Aristotle Capital Management, LLCInstitution | 9.39% | 11.06M | as of Jun 30, 2026 |
Vanguard Capital Management LLCInstitution | 6.53% | 7.69M | as of Jun 30, 2026 |
Blackhill Capital IncInstitution | 6.52% | 7.68M | as of Jun 30, 2026 |
Vanguard Portfolio Management LLCInstitution | 5.26% | 6.20M | as of Jun 30, 2026 |
Insider tradesForm 4
| Date | Insider | Role | Shares | Avg price |
|---|---|---|---|---|
| Sep 16, 2026 | Laura Alber | director, officer: PRESIDENT & CEO | −35,000 | $221.20 |
| Sep 16, 2026 | Jeffrey Howie | officer: EVP CHIEF FINANCIAL OFFICER | −3,045 | $220.61 |
| Aug 7, 2026 | Karalyn Yearout | officer: EVP CHIEF TALENT OFFICER | −522 | $246.39 |
| Aug 4, 2026 | Karalyn Yearout | officer: EVP CHIEF TALENT OFFICER | −1,000 | $250.00 |
| Jul 15, 2026 | Laura Alber | director, officer: PRESIDENT & CEO | −35,000 | $221.37 |
- RH
Luxury home brand competing head-to-head in premium furniture and décor.
- Wayfair
Leading online home goods marketplace attacking WSM's e-commerce base.
- Arhaus
Premium artisan-crafted furniture retailer competing in Pottery Barn's tier.
- TJX Companies
Off-price home fashions juggernaut pulling buyers from full-price brands.
- Ethan Allen Interiors
Vertically integrated custom furniture and interior design brand since 1932.
- Target
Mass-market retailer with $15.6B home category competing at mid-to-entry tier.
- Walmart
Global mass-market retailer with a vast home and kitchen online marketplace.
Compare
| Company | Price | Change | |||||
|---|---|---|---|---|---|---|---|
| Williams-Sonoma | $231.04 | +1.71% | $26.75B | 23.3 | 23.3 | 3.3 | +6.7% |
| RH | $132.85 | +4.44% | $2.40B | 22.6 | 19.4 | 0.7 | +2.6% |
| Wayfair | $106.08 | +1.08% | $14.38B | — | 31.3 | 1.1 | +7.5% |
| Arhaus | $9.08 | +4.01% | $1.24B | 17.6 | 18.1 | 0.7 | +7.4% |
| TJX Companies | $131.72 | +0.58% | $144.66B | 24.2 | 24.4 | 2.3 | +5.4% |
| Ethan Allen Interiors | $21.48 | +2.43% | $533.6M | 13.4 | 17.7 | 0.9 | −8.5% |
| Target | $158.70 | +0.62% | $71.63B | 16.4 | 17.1 | 0.7 | +5.3% |
| Walmart | $108.04 | +0.56% | $855.02B | 38.8 | 36.1 | 1.2 | +5.9% |
| Median | 20.1 | 19.4 | 0.9 | +5.4% |