Buckle (BKE)
Sells denim-led casual apparel through U.S. stores and buckle.com.
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Sells denim-led casual apparel, footwear, and accessories through U.S. stores and buckle.com, combining national brands with private labels. One reportable segment relies on personalized service, centralized inventory allocation, and demand for fashion-sensitive discretionary apparel.
Sells medium-to-better-priced denim, tops, casual apparel, footwear, and accessories for men, women, and children through Buckle and Buckle Youth stores and buckle.com. Denim anchors the assortment, with national brands alongside private labels such as BKE, Buckle Black, Daytrip, and Departwest.
Competes through broad fit and style selection, personalized selling, free hemming, loyalty benefits, and centralized inventory allocation that shifts merchandise toward local demand. The business operates as one reportable segment across the United States, with most stores in malls and lifestyle centers and an ongoing shift toward outdoor locations.
Execution depends on anticipating fashion changes, maintaining its branded and private-label mix, discretionary consumer spending, and merchandise sourced without long-term supplier contracts. All store distribution runs through a single facility in Kearney, Nebraska.
Company facts
Target rangeAs of Sep 22, 2026
Latest analyst notes
| Date | Firm | Action | Prior | Current |
|---|---|---|---|---|
| Jun 1, 2026 | UBS | Reiterate | Rating: —Target: $52 | Target: $47 |
| May 22, 2026 | UBS | Reiterate | Rating: —Target: $53 | Target: $52 |
| Mar 16, 2026 | UBS | Reiterate | Rating: —Target: $54 | Target: $53 |
| Nov 12, 2024 | UBS | Upgrade | Target: $32 | Target: $46 |
EPSReportedEstimate
RevenueReportedEstimate
Balance sheet, Aug 1, 2026Cash & short-term investments $287.2M · Total debt $421.4M · Total assets $1.09B · Shareholders' equity $489.0M
- Revenue
- $319.8M
- Operating income
- $55.8M
- Net income
- $44.4M
HistoryDividendAnnual yieldUpcoming
| Institutions | 63.51% | 32.72M shares | |
|---|---|---|---|
| 303 holders · as of Jun 30, 2026 | |||
| Insiders | 6.27% | 3.23M shares | |
| 16 holders · as of Aug 31, 2026 | |||
| Other | 30.22% | 15.57M shares | |
| remainder | |||
51.52M company shares as of Sep 22, 2026 · institutions as of Jun 30, 2026 · holders as of their latest filing
Top shareholders13F · 13D/G · Form 4
| Holder | Stake | Shares | Date |
|---|---|---|---|
BlackRock, Inc.Institution | 9.61% | 4.95M | as of Jun 30, 2026 |
Vanguard Portfolio Management LLCInstitution | 4.96% | 2.55M | as of Jun 30, 2026 |
Dennis H. NelsonInsiderdirector, officer: President & CEO | 4.07% | 2.10M | filed Feb 2, 2026 |
American Century Companies IncInstitution | 2.76% | 1.42M | as of Jun 30, 2026 |
State Street CorpInstitution | 2.69% | 1.39M | as of Jun 30, 2026 |
Insider tradesForm 4
| Date | Insider | Role | Shares | Avg price |
|---|---|---|---|---|
| Jun 8, 2026 | Bill L. Fairfield | director | −2,500 | $44.44 |
| Apr 10, 2026 | Michelle Hoffman | officer: SVP Sales | −16,200 | $54.80 |
| Apr 10, 2026 | Kari G. Smith | director, officer: EVP Stores | −30,000 | $54.57 |
| Mar 20, 2026 | Michelle Hoffman | officer: SVP Sales | −29,281 | $49.12 |
| Mar 19, 2026 | Michelle Hoffman | officer: SVP Sales | −719 | $50.00 |
- American Eagle Outfitters
Denim and youth casualwear overlap across stores and digital
- Abercrombie & Fitch
Abercrombie and Hollister contest young apparel shoppers
- Urban Outfitters
Lifestyle apparel overlap through Urban Outfitters and Free People
- Gap
Casual apparel and denim scale across Gap and Old Navy
- Boot Barn
Western denim, workwear, boots, and lifestyle apparel overlap
- Tilly's
Youth lifestyle apparel, footwear, and accessories overlap
- Macy's
Department-store apparel and accessories channel overlap
- Dillard's
Regional department-store overlap in apparel and accessories
CompareAfter hours
| Company | Price | Change | |||||
|---|---|---|---|---|---|---|---|
| Buckle | $41.75 | +0.02% | $2.10B | 9.4 | 10.2 | 1.6 | +4.6% |
| American Eagle Outfitters | $15.92 | −0.06% | $2.59B | 7.9 | 8.9 | 0.5 | +7.5% |
| Abercrombie & Fitch | $136.21 | +0.01% | $6.08B | 11.7 | 11.0 | 1.1 | +4.8% |
| Urban Outfitters | $75.02 | −0.01% | $6.35B | 11.6 | 11.5 | 1.0 | +10.4% |
| Gap | $21.47 | −0.02% | $7.65B | 6.3 | 8.5 | 0.5 | −2.0% |
| Boot Barn | $129.28 | +0.02% | $3.77B | 15.7 | 14.3 | 1.6 | +17.8% |
| Tilly's | $4.35 | 0.00% | $118.3M | 65.0 | 24.9 | 0.2 | +8.1% |
| Macy's | $22.80 | +0.09% | $5.84B | 8.2 | 10.6 | 0.3 | −2.7% |
| Dillard's | $650.17 | −0.10% | $9.98B | 14.6 | 18.8 | 1.5 | −0.4% |
| Median | 11.7 | 11.3 | 0.7 | +6.2% |