Tron (TRON)
Combines theme-park merchandise with a TRX-token treasury strategy.
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Combines custom merchandise for theme parks and entertainment venues with a TRX-token treasury strategy. Its wholly owned subsidiary designs, develops, and manufactures toys and souvenirs, while the parent retains TRX holdings and intends to stake them.
Runs two distinct activities: its wholly owned SRM Entertainment subsidiary designs, develops, and manufactures custom toys and souvenirs for theme parks and entertainment venues; the parent also pursues a blockchain-integrated treasury strategy centered on TRX tokens. The listed parent acquired that legacy business in 2023.
Based in Winter Park, Florida, the listed parent was formed in 2022 while the merchandise subsidiary traces to Hong Kong. The company intends to stake its TRX holdings. A 2025 warrant exercise by Bravemorning, an entity controlled by director Weike Sun, caused a change of control and concentrated common-stock ownership.
Company facts
No analyst consensus on record.
EPSReportedEstimate
RevenueReportedEstimate
Balance sheet, Jun 30, 2026Cash & short-term investments $9.5M · Total debt $577.1K · Total assets $256.2M · Shareholders' equity $252.8M
- Revenue
- $1.6M
- Operating income
- −$535.8K
- Net income
- $2.9M
No dividends on record.
| Insiders | 0.75% | 3.55M shares | |
|---|---|---|---|
| 5 holders · as of Sep 17, 2026 | |||
| Strategic holders | 0.49% | 2.33M shares | |
| 1 holder · as of Jan 10, 2025 | |||
| Other | 98.76% | 468.50M shares | |
| remainder | |||
474.38M company shares as of Sep 22, 2026 · holders as of their latest filing
Top shareholders13F · 13D/G · Form 4
| Holder | Stake | Shares | Date |
|---|---|---|---|
Safety Shot, Inc.Strategic10 percent owner | 0.49% | 2.33M | filed Jan 10, 2025 |
Jordan SchurInsider10 percent owner | 0.37% | 1.75M | filed Sep 26, 2024 |
Richard A. MillerInsiderdirector, officer: Chief Executive Officer | 0.23% | 1.10M | filed Aug 18, 2025 |
Douglas O. MckinnonInsiderofficer: Chief Financial Officer | 0.11% | 516,388 | filed Aug 18, 2025 |
Deborah Lynn McDaniel-HandInsiderofficer: VP of Production Development | 0.02% | 100,000 | filed Jun 25, 2025 |
Insider tradesForm 4
No open-market trades in the last 12 months.
- JAKKS Pacific
Licensed character toys, dolls, and costumes for the same licensors
- Mattel
Licensed dolls and character toys backed by global consumer-products scale
- Hasbro
Consumer products and entertainment IP contest licenses and demand
- Funko
Pop-culture collectibles for shared character-merchandise demand
Compare
| Company | Price | Change | |||||
|---|---|---|---|---|---|---|---|
| Tron | $1.55 | +4.30% | $706.8M | — | — | 139.7 | +16.8% |
| JAKKS Pacific | $24.63 | +1.42% | $277.9M | — | — | — | +16.9% |
| Mattel | $13.20 | +0.88% | $3.80B | 9.8 | 9.9 | 0.7 | +10.5% |
| Hasbro | $88.29 | +0.64% | $12.37B | 15.8 | 14.4 | 2.5 | +16.2% |
| Funko | $5.49 | +1.13% | $303.2M | — | 47.8 | 0.3 | +7.4% |
| Median | 12.8 | 14.4 | 0.7 | +13.3% |