Wyndham Hotels & Resorts (WH)
Licenses lodging brands and services to third-party hotel owners.
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Licenses lodging brands and related services to third-party hotel owners through its Hotel Franchising segment. Fees come from an asset-light system that connects franchisees through brands, loyalty, technology, and direct distribution.
Licenses lodging brands to third-party hotel owners and provides related services. Hotel Franchising is the sole reportable segment, with the business earning fees from brand licensing rather than a portfolio of owned hotels.
More than 8,300 hotels operate through the system internationally. Acquisitions including Dolce, Fen, AmericInn, and La Quinta expanded the brand portfolio, while loyalty, technology, and direct distribution connect owners and franchisees to the platform.
Travel demand shapes lodging activity, as the pandemic demonstrated. The model depends on franchisees and third-party owners using its brands, loyalty program, technology, and distribution services.
Company facts
Target rangeAs of Sep 22, 2026
Latest analyst notes
| Date | Firm | Action | Prior | Current |
|---|---|---|---|---|
| Sep 10, 2026 | Truist Financial | Target | Target: $99 | Target: $104 |
| Jul 23, 2026 | Goldman Sachs | Reiterate | Rating: —Target: $87 | Target: $80 |
| Jul 20, 2026 | Barclays | Reiterate | Rating: —Target: $104 | Target: $102 |
| Jul 16, 2026 | Wells Fargo | Reiterate | Rating: —Target: — | Target: $98 |
| May 4, 2026 | Susquehanna | Reiterate | Rating: —Target: $95 | Target: $90 |
EPSReportedEstimate
RevenueReportedEstimate
Balance sheet, Jun 30, 2026Cash & short-term investments $69.0M · Total debt $2.68B · Total assets $4.33B · Shareholders' equity $480.0M
- Revenue
- $375.0M
- Operating income
- $174.0M
- Net income
- $102.0M
HistoryDividendAnnual yield
| Institutions | ≈ 105.37% | 78.20M shares | |
|---|---|---|---|
| 486 holders · as of Jun 30, 2026 · largest filers plus last quarter's tail | |||
| Insiders | 1.25% | 928.6K shares | |
| 17 holders · as of Aug 19, 2026 | |||
| Adds to | 106.62% | ||
74.21M company shares as of Sep 23, 2026 · institutions as of Jun 30, 2026 · holders as of their latest filing
This quarter's institutional total failed a plausibility check; shown: the largest filers plus last quarter's remainder.
These groups come from separate filings that can overlap, so they add to 106.62%; nothing is left for Other.
Top shareholders13F · 13D/G · Form 4
| Holder | Stake | Shares | Date |
|---|---|---|---|
BlackRock, Inc.Institution | 9.98% | 7.40M | as of Jun 30, 2026 |
T. Rowe Price Investment Management, Inc.Institution | 5.16% | 3.83M | as of Jun 30, 2026 |
Vanguard Portfolio Management LLCInstitution | 4.55% | 3.37M | as of Jun 30, 2026 |
Vanguard Capital Management LLCInstitution | 4.38% | 3.25M | as of Jun 30, 2026 |
Morgan StanleyInstitution | 3.54% | 2.62M | as of Jun 30, 2026 |
Insider tradesForm 4
| Date | Insider | Role | Shares | Avg price |
|---|---|---|---|---|
| Aug 17, 2026 | Geoffrey A. Ballotti | director, officer: President and CEO | −19,414 | $72.71 |
| Jun 15, 2026 | Geoffrey A. Ballotti | director, officer: President and CEO | −18,516 | $80.79 |
| May 7, 2026 | Nicola Rossi | officer: Chief Accounting Officer | −7,055 | $85.19 |
| Mar 11, 2026 | Monica Melancon | officer: Chief Human Resource Officer | −8,861 | $74.70 |
| Mar 6, 2026 | Paul F. Cash | officer: General Counsel & Corp. Secy. | −19,800 | $76.09 |
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Compare
| Company | Price | Change | |||||
|---|---|---|---|---|---|---|---|
| Wyndham Hotels & Resorts | $68.39 | +0.78% | $5.04B | 24.9 | 14.0 | 3.6 | −5.5% |
| Choice Hotels International | $101.13 | +0.80% | $4.56B | 14.2 | 13.9 | 2.8 | +3.4% |
| InterContinental Hotels Group (ADR) | $156.22 | +0.88% | $22.88B | 33.0 | — | 4.3 | +4.7% |
| Hilton | $307.50 | −0.31% | $69.42B | 45.3 | 32.1 | 5.6 | +6.5% |
| Marriott International | $351.28 | +0.92% | $90.76B | 36.4 | 28.6 | 3.4 | +4.9% |
| Median | 34.7 | 28.6 | 3.8 | +4.8% |